By default theme displays its standard logo in header. You can replace it with your logo image. Go to Appearance > Customize > Site Logo Click “Select Image” button and select logo image from your computer or media library.
Some pages use transparent logo instead of general logo for page with menu transparent option enabled. It’s easier for you to upload transparent logo just for these background image focused pages.
IMPORTANT: recommended transparent logo image in white color.
Favicon option is also onAppearance > Customize > Site Identity. Favicon is an icon for your site display in various places including browser address bar, or next to website name in bookmark list. You simply click select image button and select favicon file to upload (recommend .png file)
Display Retina Logo in Theme Setting
We built white label theme admin panel so you can display your logo on theme admin panel. Check if this option if you want that.